четверг, 15 марта 2012 г.

How the poll of boomers was conducted

The Associated Press-LifeGoesStrong.com poll of baby boomers on their finances was conducted Oct. 5-12 and is based on interviews of 1,410 adults, including 1,095 baby boomers, those born between 1946 and 1964.

The national survey was conducted online by Knowledge Networks of Palo Alto, Calif., under the direction and supervision of the AP's polling unit.

Knowledge Networks initially contacted people using traditional telephone and mail polling methods and followed with an online interview. People chosen for the study who had no Internet access were given it for free. With a probability basis and coverage of people who otherwise couldn't access the Internet, the …

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